For any website owner, one of the top priorities is to increase web traffic to their site. Sadly, most of them don’t know how to do this in an effective manner. If your website doesn’t have good amount of web traffic, it is as good as invisible on the web.Newcomers in the internet marketing world often make some mistakes in their haste to get loads of traffic to their sites. As a result, they choose programs that make high claims of website hits but these are mostly untargeted hits. In the end, they can hardly achieve any sales and get discouraged with their online experience. If you want to be successful in your online business, don’t look for shortcuts to draw visitors to your website. For long term revenue and consistent results, you must choose a few reliable techniques to increase web traffic to your site. This article outlines four secret steps to successful web traffic generation. Many people may never find out what makes or breaks a website but you have the opportunity to know exactly what needs to be done to increase web traffic!Step #1 – Affiliate ProgramBy setting up an affiliate program, you agree to give part of your profits to those who help you sell your products or services. With this method, you can build up a group of affiliates to promote your website and send traffic to it. This works well for you in the online as well as offline business. Step #2 – Add New ContentOne way to increase web traffic to your site is by utilizing a blog to add relevant content. Along with keeping your subscribers updated, this allows you to achieve higher page position on popular search engines. Use good keywords and make sure that you post informative content regularly on your website. These must also match your target products or services and promote them in an easy to understand way. Step #3 – Ezine PublishingWhile you create content to attract visitors to your site, others may be looking for content to publish on their blogs, newsletters or ezines. Writing for others in ezines can enable you to derive benefit of their subscribers and provide links to your website. In effect, this helps in generating more traffic for your website. Remember to include a resource box on each article with a one-way back link to your site. Step #4 – Write ReportsA time consuming but highly effective way to bring more visitors to your site is creating and publishing short pdf reports related to your business niche or products on your website. Make them available for free and place links to your site within the text. This is part of viral advertising and can also be combined with affiliate programs. Using this technique will not only increase web traffic but also produce brand awareness for your company website as well as product among the online viewers.Apply these four secret steps and watch the traffic flowing into your site!
4 Secrets Steps To Increase Web Traffic
January 22nd, 2010How to get non-stop free traffic to your website
January 22nd, 2010Getting traffic remains a major headache and hurdle for many web
sites. Yet the simple truth is that without traffic a website
cannot be successful. Lack of traffic really need not be a
problem because there are various free, proven ways of
generating traffic that will cost you nothing but get you lots
of traffic without you having to spend anything.
Search engines are a major source of traffic and yet effective
search engine optimization does not need to cost you a penny.
The key here is the content in your site. Well-written “killer”
content will go a long way in getting you the desired attention
from search engines. Focus on ensuring that your keywords are
generously littered all over your copy. In your title, meta
tags, headers, as well as the top and bottom portion of your
website. Then ensure that you are constantly adding fresh
content to your site. This will definitely get you the desired
attention and resultant traffic from leading search engines.
Then you can then guarantee repeat traffic by publishing an
online or email newsletter. Write interesting articles or supply
valuable tips to your list and they will keep on coming back to
your site and also talking to others about it.
Discussion forums are still highly effective traffic generation
tools. Carefully select the ones that match your website target
market most closely and then visit them regularly to share your
expertise and knowledge. Include your resource box with your
website link right below your post. You will be surprised at the
volume of traffic that this simple action can generate for your
site.
Writing and posting articles to other websites, your blog,
article directories and announcement groups, is a very effective
way of creating permanent regular traffic to your website.
Things will get very interesting for you when the viral effect
takes over and your articles get re-posted in hundreds and then
thousands of other sites all over the web. And with your link
still intact in the resource box.
Increasing Web Traffic For Your Site
January 21st, 2010Online directories help locate websites within particular or fixed categories. The difference between search engines and online directories is that, directories include only vetted websites, sites that have a certain standard or value and include information of substance.
One of the aims of using directories is to boost web traffic for website. To attain this, one must choose to be listed in big, structured directories like LookSmart, DMOZ and Yahoo. Such listings will boost highly targeted web traffic to you site, expand considerably your backlinks or link popularity and Google Page Rank.
Below are effective methods to capitalize on your website exposure:
- Find a category that is most pertinent to your site. The main category and subcategory must completely match the subject of your website and its purpose. Take for instance, if your website is on IT Training, the site must include under Education or Information Technology and not Business. Only then, will internet surfers seeking IT Training related websites gain access to yours. Do a keyword or phrase search that is applicable to your website on the directory. The directory will display categories related to your keywords or phrases. Select one which is right in all aspects.
- Decide on a Title and Description that will boost traffic to your site and not reduce it. The Title has to be precise and must contain the most important keyword or phrase and if possible, begin with a keyword or phrase towards the start of the sentence. And, the 20-25 word description should concisely sum up the idea or objectives of your website. While being descriptive and informative, try and merge in as many keywords or phrases pertaining to your website as possible.
- Buy keywords or phrases from popular ppc search engines or web directories.
- Construct the website to be SEO and user friendly.
- Pay importance to both text and image content. Heavy images or graphics reduce search engine visibility.
- Utilize backlinks from appropriate directories and trade or business listings. Check out the backlinks used by competitors.
- Unique content is King. Include new content on a regular basis. This attracts visitors and search engine spiders to revisit. Ensure the text in the content is keyword loaded.
- Create and maintain a blog or web log. This can develop into an effective tactic to enhance web traffic while simultaneously disseminating the latest information.
- Advertise your website address or urls by printing its web address on name cards, flyers, presentation folders, letterheads and so on. Send out an ezine or updates as newsletter on a regular basis to customers as well as business associates.
- Take into account spending on search engines for improved listings and immediate appraisal of your website.
- Buy ads, either text or banner or both, on related websites and relevant emailing lists.
- Adopt a reciprocal link program on your own or through third parties to increase your in-bound links.
Get the most out of web traffic by monitoring it regularly. Examine web visitors movements and frequencies. Find out what is most effective and what is unnecessary. Use web cookies competently. Be familiar with technology and use it to the maximum. Keep updated on new online innovations and developments. Write down a feasible online marketing strategy.
These are basic steps to victory: be distinctive, make sure your site is refreshing in content and delivers what it promises; build a network of supporters; be truthful in all your business ventures; deliver on time or punctually at reasonably priced costs; be a earnest learner all your life, constantly innovate your website to keep stride with changing times; be focus and carve out an exclusive niche and diversify in directions that are relevant to your business objective. Join Traffic Generation Club and alike to constantly keep oneself updated on the latest methods in driving massive web traffic.
Top Tips to Dramatically Increase Traffic to your Website
January 21st, 2010Web traffic is a major part of a website. Websites are not able to function without it, as it is the amount of data and information received and sent by a website visitor. A website should have increased web traffic in order to survive. To increase the web traffic, a website should have many visitors.
How are you going to increase the web traffic of your web site? If you are a web developer or ecommerce owner, increasing the amount of visitors in your website is of extreme importance. For you to gain many visitors, you need to use the following methods to learn more about increasing the traffic of your website.
• You only need to maintain a particular content of your website. Your website should contain all the information your visitors need. The information you should feed your reader must contain many links to your website. You also have to put quality content to give your visitors reason to come back.
• Have a regular distribution of newsletters. Newsletter serves as a reminder to your visitors that your website still exists. You should send newsletters especially to those who have subscribed but has failed to visit your site for a long time. Write and send newsletters on a regular basis. It can be monthly or weekly as long as the newsletter you will be sending to your subscribers is of quality and has convincing content.
• Make a forum or community posts. This will give you information to all the asked questions of your visitors. Not only that, it also answers all the questions of your visitors including yours. It also gives you information that you can add to your website. Get your self involved in the forum, and add your advertisements as well as your URL.
• You can run contests or promos that will encourage your visitors to log on to your website repeatedly. Promos and contests will catch the interest of your visitors. Make them go after your good prize; it will make them excited to win. You should make your visitors aware of your rules, like the most times that a visitor uses your website, the more chances of winning. This catchy promotion will absolutely increase the web traffic of your website.
• Invite good writers to your website. From writing your own web contents, you are sure to save money from it. However, there are things you need to master before you can write a quality article. By inviting writers with good reputation, your site will be a good hit to the visitors especially to the ones who appreciate good insightful literature. They are going to write quality articles that will make your visitors comeback to your website.
• You can also invite special personalities in your website. They can join the forum together with all your visitors. You can hold a special event where your visitors will be given a chance to chat with a prestigious personality. They are given special privilege to ask questions and chat with the special personality invited.
• Advertise your website through banners, text links, magazines, newspapers, media and offline advertisements. This is an invitation that should catch the attention. Make sure to make convincing advertisements. Aside from the mentioned above you can also try giving away free e-books or articles as well as classified ads.
• You can also give the top visitors free items or freebies. These items are given to the frequent visitors of your website. Pens, shirts, stress balls and many others that can be given with your website’s name and URL. This will be a good advertisement.
To build a good website, you must build a good reputation. It is the most effective way to make your website famous. This is attained through writing emails and making good contents of your website. You can also write articles on other websites as long as you put a small resource box after your article. This will serve as the link to your website. With more articles you made, the more chance of getting more traffic in your website.
You are able to get the major numbers of traffic in your website by using the following methods. If you want to earn money, you have to work for it, and you need to do lots of effort to attain effective and positive popularity of your website.
Want Web Traffic? Leanne reviews
January 20th, 2010If you are in business the most important thing you’ll want to do is get traffic to your site. To do this without spending anything on advertising is the ‘holy grail’ of internet marketing. Leanne Griffiths review’s one such program.
By now, you’ve probably heard all about it – I mean, it’s all over the forums, and the Alexa ranking for this site is insane right now.
It is important you compare products and prices becuase you can get ripped off there are many scams out there that do not deliver what they promise.
The Affiliate Code claims to show you step by step via video tutorial how to generate free web traffic. But does it deliver what it promises? I put it to the test and let me tell you I was surprised at the outcome. Let me tell you why.
There are other programs out there that will help you with getting web traffic (either buying web traffic or SEO optimization)which I have purchased and tested but let me say I am no technical wizard by any means and I had to ask for a refund for many due the complexity of the programs and the lack of support or help. (I will refrain from sharing them here as it is not appropriate as this was my own personal experience but I would be happy to talk to anyone directly. Some of the better products out there are 7 Figure Marketing School and Triaffiliates. These also work and are inexpesive ways or getting your business listed organically in google.
So I purchased Michael Jones’s Affiliate Code to report back to my clients on the effectiveness of the program. The program costs between $57-$77 USD (it does have and exit pop up which discounts the price. FYI – The discount you get is $20 which makes this product good value for money.
Now I have to say I was skeptical, I’ve been around and spent a lot of money (some good investments some not so good) on programs like this. For me the best thing about the program is he actually takes you step by step through the training of HOW TO actually generate free traffic to your website.
He tells you WHAT to do, show you HOW to do it and then shows you a live example of implementing this method from start to finish. So for me that was great and it was actually very interesting and he kept me engaged with a little humor thrown in too. (I like talking to people and presenting and writing but start talking about meta tags, back links, SER, SEO and my eyes start glazing over!)
The training is excellent and motivates you to implement it and I did try this technique on one of my websites (I really need help with sales at the time!)
In about 24 hours I had double the amount traffic going my site www.7figmarkschool.com and in 48 hours I had tripled my sales from the same time the week before.
BUT there is a downside folks. My website actually crashed (well my server did) and it took me a day to fix so I lost sales during that period and I am not too happy with that. I sent feedback to Michael that he should warn people that massive traffic means pressure on the sever and you much (please hear me when I a say this) you MUST check with the people who manage your server (where your website sits on) and double check the amount of traffic it can manage. Talk to your server/website people that within days and weeks you could have massive traffic to the site and ensure the server can handle that. The other benefit of using this program is to generate organic listings for your website. You do not appear in the sponsor ads section which many people who are searching for something ignore anyway.
My tips for ensuring you get the most out of this program:
1. Take your time and DON’T SKIP any of the training – you may think you know and did learn a lot even though I thought I had all the answers. So become a student and learn and take notes during the tutorial.
2. Use the tools he gives you – you can download an excel file which is completely formatted with calculations and analytics that will save you hours and hours of work. Don’t reinvent the wheel!
3. If you don’t’ understand something you can email Michael (the support is fantastic) and he will respond.
4. Try it on your website and ensure you action this. Very important you need to know how it works and then once your making sales with your business due to the traffic generated to your site you can outsource this and it shows you how to do this to.
In conclusion using Michael Jones’s Affiliate Code will generate free web traffic to your website and it will get you on the front page of Google and Yahoo but you MUST follow my advice above or it will become just another bit of software gathering dust in your office draw!
I hope you’ve found this review helpful and if you have any further questions you can contact me directly
9 Tips to Drive Internet Traffic to your Website Which you Can’t Affort to Overlook
January 20th, 2010You have set up a website with very useful information that you think it will benefit your visitors. Day to days, you keep update the latest information and publishing articles; hoping people will visit your website and found your useful information. But day in day out you check your website traffic stats, there are no one comment and your website has very low impressions. Why it’s like that? There reason is nobody knows your website. There are thousand of hundreds of website on internet, you put your website on internet but who will know your website if you not announce it. Yes, you need to drive the traffic to your website, but how?Here are 10 tips in no particular order of importance, that you can start doing now to get traffic moving to your website. 1. Submit or Add Your Site to Major Search Engines Search engines submission will increase your Page Ranking and when your web page is ranked in a high ranking positions, your website will be easily searched and seen by internet users if your pages are meeting their relevant search keyword. Focus on major search engines such as Yahoo, Google and MSN. Don’t use the free submission service or fee submission which will submit to many search engines because those services might hurt your page ranking as many has banned by major search engines such as Yahoo and Google. 2. Pay-per-click (CPC) Marketing If you marketing budget is sufficient, you could use Pay-per-click (CPC) marketing service provided by Google (Google Adwords) & Yahoo. CPC is one of very effective way to drive traffic to your website. 3. Audio Postcard for email marketing Internet has been for a short time but it has gone through various revolutions, today, silence web now can start talking and help you to promote your website. AudioGenerator.com is one of leader in providing integrated human voice audio clip which you can be added to your website and email. Because the human voice has the power to influence, motivate, and persuade prospects to click “Order Now” buttons faster and with less resistance. AudioGenerator.com also has audio postcard which can help you drive significant traffic to your website. We had tried the audio postcard of AudioGenerator.com to drive traffic to our website at studykiosk.com, it a proven method. 4. Press Announcement Making press announcement can be one of effective method of create backlinks to your website and it really help in your page ranking positions. Website like prweb.com provide FREE press announcement service, you can utilize it to drive traffic to your website. 5. Articles Submission Articles submission to article bank is one of the best ways to expose your website to the public. There are many visitors drop by these sites to look for related information and your articles might be among their search results. 6. Trade Link Request & One Way Incoming Links One of the search engines optimization is to have as many as possible the incoming links to your website. You could request trade links or link exchanges with other webmaster. One way incoming link is other website link to yours without the need of you to link to them. If you website has useful information to other website, they probably will add a link to their website to link to yours. There many website which provide one-way links service, but almost all of them are need monthly or year subscription fee. 7. RSS Feed Make sure you have an RSS feed URL that people can subscribe to. The acronym RSS means Rich Site Summary or Really Simple Syndication. It is a document type that lists updates of websites or blogs available for syndication. 8. Viral Marketing Viral marketing is another way of say “word-of-mouth”. On internet, “word-of-mouth” spread so fast thru email. The key to successful of viral marketing is to send out something that people want to share. That can be anything from a joke, funny story or link to home-made video. 9. Blogs & Forums Blogs & forums invite comments from readers and most of them will allow you to leave a link in your signature line. One of way to create backlinks and drive traffic to your website. http://www.studykiosk.com/ – Listing the best Distance Learning Programs available to date, It explains the many ins and outs of attending a “Virtual Classroom” to help you succeed in realizing your educational goals from self-improvement, to certification, to earning an online degree.
10 Ways To Drive Targeted Traffic To Your Website
January 20th, 2010Okay … so you’ve built your website, now what?
There are several ways to drive high-quality traffic to your website without you having to spend anything. Here are 10 strategies you can use:
1. Optimize your site for the search engines.
You’d have to be a fulltime search engine optimization expert to keep up with all the changes the major search engines make, but there are a few basic things you can do to help your site come up for relevant searches. Here are some to get you started:
a) Define your keywords – this is how people will find your business online. The trick is to find keywords that are highly relevant to what you offer and popular enough that they will attract decent traffic to your site, but not so competitive that you can’t rank well using them. Use your keywords in your web page copy. To get started with keywords I recommend goodkeywords.com. They have an excellent tool which is free.
b) Create your Meta tags – this is how the search engines “read” your site. Put your keywords in your Meta tags in the source code of each page of your website.
c) Don’t use lots of graphics or Flash, frames, or “alt” tags in HTML for pictures – search engines don’t like them because it makes it hard for them to “read” your site.
d) Get links to your site – create a page in your website and call it either resources or links and add good, relevant links. Or you can sign up with links-exchange.net and have them create a links page for you with one link from your site. Linking is the second biggest indicator of how your site is ranked.
2. Submit your site to the search engines.
Why wait for the search engines’ robots or spiders to find you? Submit your website at addme.com, dmoz.org/add.html, submitexpress.com or ineedhits.com
3. Use pay-per-click advertising or PPC
Google Adwords or Yahoo Overture both offer pay-per-click advertising options. You can create a PPC campaign for a very small investment, and because you have complete control over your budget, you can set it for whatever amount you feel comfortable with. It’s very difficult to get to the top rank in the search engine, but it can be very easy to get on the first page of results with a PPC, bringing targeted traffic to you. The best part is you only pay when someone clicks your ad that takes them to your website. Adwords and Overture are both easy to learn.
4. Place or swap ads with other ezines in your niche.
Seek out other ezines in your niche whose publishers might be interested in swapping ads. They can either be normal ads, or just a recommendation within the content of the ezine itself.
In addition to or instead of swapping ads, you could also purchase ad space in an ezine in your niche that has a large circulation. If you pay to place an ad, I usually suggest running it for a minimum of three consecutive issues for the best results.
5. Find a Joint Venture or be a Bonus Participant.
You’re probably aware of the tactic of adding valuable bonuses to your offerings to encourage people to buy. As a traffic-building technique, you could do the same for someone else’s product offering. This will bring people to your site to see what you have to offer. You can join with someone in advertising to bring results for both of you. There are also JV sites online where you can offer free products that will get people to your site. Don’t forget to capture the visitor’s name and email address so that you can follow up with him/her later. The money is in the size of your list.
6. Become an “ask the expert” on a high-traffic website in your niche.
Seek out websites that are information portals for your niche, and see if they offer an “ask the expert” section. Offer your services as an expert, to answer questions from their visitors about the challenges they face.
7. Be an active participant on a large discussion list or Forum in your niche.
Research and join a handful of discussion lists in your niche, and schedule time every week to check in and see if you can offer any valuable advice to the conversation. Be careful to follow the list rules about promoting your website, though. Most lists are intended to be a place where people can ask for help without worrying about being sold to. However, most lists also allow you a couple of lines in your email signature where you can promote your business. Use this space to point people in the direction of your website.
8. Write articles and post them online
This is one of the best ways in driving traffic to your site. If you write articles, other people read them or use them as content for their websites. You come across as an expert in your niche. People read them and click on your link.
9. Write a Press Release
Press Releases are another way of getting targeted traffic to your site. You can write a Press Release about your business. Be careful not to make it sound like an advertisement, though. Just give your expert knowledge. For more on Press Releases I suggest this website: PublicityHound.com/pressreleasetips
10. Online Networks
There are many places today where you can network online. These networks usually have groups which you can belong to and post to, for example ryze.com, ecademy.com, adlandpro.com, directmatches.com and linkedin.com to name but a few. They work the same as discussion forums where you can post your articles, and just generally discuss issues with others. You have a page on the network where you can advertise what you have to offer and include a link to your website.
These 10 ways of attracting targeted traffic to your website are tried-and true, meaning they do work. You may have to do some work, and give it some time, but the end result will be more high-quality traffic to your online business.
Web Traffic Concepts You May Not Be Aware Of
January 19th, 2010So you have a new web site, and you have your website developed and uploaded and you are ready for the money to start rolling in.Or perhaps you have had a page up for a while and have been disappointed in the results of getting free web traffic. Perhaps you are now considering that now is the time to outsource web traffic.Then again you may be an affiliate looking for fast ways to produce traffic to an affiliate program that does not involve using paid traffic.For the majority of newbies, the results can be underwhelming. We put all our initial efforts into getting the website to look great, adding the options for people to buy our products, or getting the ads fitting in nicely with our content, or our CPA (Cost Per Action) offers ready to rock and roll, etc.But no matter how nice the website looks, it’s not going to do you much good without traffic coming to your website is it? This is a problem many beginning (and intermediate) internet marketers make. They do all the preparation of the website first, including choosing the products, etc without doing any research. Big problem!And getting visitors is something they will get around to later.I’m going to suggest this is the wrong way of doing things. Instead you should follow the steps below.Step 1. Research your market and keywords first.This is the most vital thing you need to do first. Spend time looking at your niche, and find out what people are looking for, and then sell it to them. Sounds simple right, but again and again I see people developing or promoting products that they believe are of interest. Let me tell you it’s not what you think people want, it’s all about what your potential visitor will find interesting and useful.How are you going to find out what people want? Research it. Spend time looking in forums, competitor websites, and other websites to see what people are talking about, what their problems are, what they have issues with and then sell THAT to them.Get it in your mind that you want to help people. You genuinely should be aiming to help people, and not just try to make a pile of cash from them. By putting the needs of your target audience first, you will find your results will improve dramatically.Remember the market will tell you what they want to buy. Don’t second guess! Research!Step 2 Targeted web traffic.Now is the time to be figuring out how you are going to be getting an increase site traffic to your website.You should have a firm idea(s) in mind. Here are a few suggestions. Article Marketing, Blog Posts, RSS Syndication, Blog post commenting, web 2.0 promotion, more traditional SEO (Search Engine Optimization).I will explain each of this in subsequent articles, but suffice to say if you do not know of many or any of these techniques, now is the time to be researching how to do this.Keyword research is also vital. You need to do some proper research into the keywords you aim to use with a view again of web traffic. Which keywords are you going to target? How much traffic do these keywords get each day? How much competition do they have?These are questions you need to answer now before proceeding further.Step three is about conversion.In other words how are you going to make money from these visitors? e.g. getting a visitor to become a customer.Are you selling a product? Do you have ads on your web pages? Are you aiming to get the visitor to sign up to a newsletter and promote to them via email?You should have clear goals here of how you intend to make money, and also research what your competitors are doing. Before proceeding further.The reality is that in some areas you will have less than desirable results with a particular form of type of monetization, and research is the key.Step 4 – We get to the least important of the 4 factors and that is the product!You have done your research, figured out how you are going to get web traffic, and have a plan on how to turn those visitors into customers.Now you can think about the product! Most newbie marketers start with the product first and wonder why the have no sales, or no visitors! They have not spent the time finding out what their audience wants and how they are going to get them to their website.I hope this article starts you thinking about how you are going to get visitors to your website. With a plan and a clear direction you can achieve your goals.Make sure you take the time to figure out a plan of attack before you go running off to produce a product. Do the research first!
Tips For Using Traffic Exchanges To Get Traffic To Your Website
January 19th, 2010Once you have a website of your own you quickly realize that there are many things you have to do. First and foremost on the list is to get quality traffic and spend the least amount as possible to do it. There are many ways to do this, but one that anyone can use is traffic exchanges.
Traffic exchanges work like this. You surf for credits and have to spend 20 seconds looking at a website. You place an ad and in rotation your ad will come up to be viewed by other surfers. On an average you would need to surf 4 websites to earn one credit or one time your site is shown. You can also earn credits form referring people to become members, or you can purchase credits.
Most traffic exchanges have different categories to place your ad in. You are looking to place your ad in categories that match the theme of website. This helps you get more targeted traffic and if your site is appealing they may stay longer than 20 seconds or may bookmark it to come back to at a later time.
To get the most benefit out of traffic exchanges you need to keep a few thing in mind.
The first thing you need to do is offer something for free. It doesn’t matter if it’s an ebook, a video or a sound clip. People are on the exchange because they have to be there, not because they want to be there. They are seeing pitch after pitch every 20 seconds and quickly put their credit card away. To make yourself stand out throw in something unique and give it away.
The next thing you must do if you want to be successful is to collect your prospect’s email address. Having a reason for someone to give you their name and email address makes a difference in whether they will do. So tie your freebie back to a lead capture form.
The longer you surf the more you become immune to seeing the same ads and websites. To make sure this is not happening to you write fresh ad copy of your own and create a web page or landing page that is different then what everyone else is using.
Try to find a traffic exchange that allows you to run multiple ads so you can split test. Take advantage of this. Your responses will improve significantly. Ad copy is tricky and you never know for sure what is working until you test it. Once you find the correct wording let it run until it ceases to be effective.
To summarize this article on getting traffic to your website traffic exchanges can be a part of your overall strategies. There are people who make a full time living just signing up new traffic exchange members and getting paid when they upgrade their membership or when they order paid credits. So one way to make even more money is to combine your website with traffic exchange promotion and make money on your increased traffic as well as recruiting new members.